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NFCB kicks off its webinar series with tools to leverage music programming for greater community engagement and growth.

Our presenter is Nathan Moore. A community media veteran and NFCB board member, Moore is the general manager at WTJU at the University of Virginia in Charlottesville. He’ll present Feb. 23 on how stations with a mix of music to learn about engagement, platform building and organizational growth

Under Moore’s leadership, WTJU embarked in 2013 on an effort to grow the station, better understand its listeners, and make strides in community involvement. From series of surveys and focus groups bringing together listeners and donors, Moore was able to use WTJU’s music base to expand community engagement and impact. Today, the station has grown its own podcast network, a low-power FM complementary outlet to WTJU, and a multitude of community events in its Virginia community. More than a music discovery conversation,

This webinar is available to NFCB member stations. If you’re not a member, you can join today.

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