New Initiative Launches

NFCB is pleased to announce the launch of The Community Counts Initiative (CCI).

CCI will support a cohort of 10 mostly rural station members in the design and implementation of an engagement plan that focuses on strengthening content, revenue and engagement strategies. The aim is to optimize existing capacity toward greater public service. Customized technical assistance, mentorship, and peer review will be integral features of CCI.

You can read the press release here.

CCI is funded by the Corporation for Public Broadcasting. The cohort was selected via an open application process among NFCB member stations who are CSG grantees.

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