Celebrated on the Tuesday following Thanksgiving, Black Friday and Cyber Monday, #GivingTuesday kicks off the charitable season, when many people focus on their holiday and end-of-year giving. The period starting at Giving Tuesday and continuing into 2020 is the biggest time all year, every year, for donations.
In NFCB’s Solution Center, stations can get many resources, including:
On-air fundraising message matrix
On our public website, NFCB offers several recommendations to prepare for Giving Tuesday, including:
Gearing Up For #GivingTuesday Success
Giving Tuesday online payment advice
Four keys To successful community radio fundraising
Last-minute year-end giving tips
For stations starting their fiscal years in the fall, year-end fundraising represents a time to boost your fortunes early into the financial cycle. If you need support for Giving Tuesday messaging, contact NFCB today.