Rural America & Public Media: drawing connections to deepen positive impact (Members)

In early 2026, NFCB and City Square Associates conducted the Rural Research Study, creating a portrait of rural America relevant to the mission of community broadcasters. In this post-CPB environment, small, rural station data is key to shaping a more equitable future of our field.

This session, which is a reprise of the live session presented at PMGC2026, provides stations of all sizes and markets a framework to guide investments, strengthen local sustainability, and demonstrate the essential role of community media in American life.

This session will be recorded.