Project-Based Fundraising: How to Raise Money for the Things You Were Going to Do Anyway
Session Overview: This webinar is a reprise of the breakout session presented at NFCB’s 2025 Community Media Conference and 50th Anniversary Celebration. This virtual session demystifies the process of securing funding for initiatives you already plan to execute, repairs you need to make. By framing them as impactful projects, you can attract new donors, strengthen relationships, identify grant funding, and potentially diversify your revenue streams through partnerships.
Key Topics:
1. Determine the Project(s) and timelines
2. Are We Ready for This?
3. Developing a Case for Support
4. Prospect Research
5. Building a Communications Plan
6. Stewardship
Why It Matters: By aligning funding efforts with existing plans, organizations can maximize their resources, deliver on community needs, and build lasting relationships with funders.