The Circle of Engagement: A Strategy for Leading Change

The Circle of Engagement is an organizing schema that the National Federation of Community Broadcasters uses to help stations lead organizational change . NFCB’s 2018 Regional Summits are organized around the Circle of Engagement model as well.


  • Content drives engagement

  • Engagement drives development

  • Increased revenue expands innovation and creativity in content

  • Organizational capacity sustains progress over time